Shropshire?S County Show made a ?13,000 loss last year after visitor numbers fell short of organisers? expectations, new accounts show.
Figures in the accounts of Shropshire and West Midlands Agricultural Society show that despite the society investing in improvements to the showground, the rise in footfall did not match expectations and brought in only ?3,000 more than the previous year.
But because an extra ?22,000 was spent on the main events in the ring, the show lost ?13,000.
However, the society, a charitable company, still made an overall ?9,531 profit for the year.
Staff costs accounted for just ?30,000 of the year?s outlay of ?250,000.
The society is due to pay ?30,000 to creditors as part of the Company Voluntary Arrangement for the old West Mids Show, while the rent paid by the society is also set to be increased, making the current year a ?difficult and challenging? one for the company, the report adds.
In the report, society chairman Neale Sadler said: ?In a year that a substantial number of shows and events were cancelled due to the appalling weather, we have to feel extremely lucky that for us, for once, luck really was on our side and we had glorious weather for our first one-day county show.?
He added: ?Unfortunately we weren?t so lucky for the inaugural Shropshire County Horse Show the week before, which was preceded by a very wet night causing a few problems getting the horseboxes on to the showground. However the day itself was mostly fine and not too cold so we can be a little relieved.?
The document, filed with Companies House, also outlines plans for this year?s show. Both the county show and the horse show will be held on a single day, it says, after the inaugural one-day show this year suited farm traders, as well as meeting more widespread approval.
The buoyancy of agricultural trade helped the show, although there were concerns about the sluggish general trade entries.
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